My feature articles
Facebook Pixel: The installation and user guide for your Facebook Ads campaigns (iOS 14 post)
Installing your Facebook Pixel on your site is a fundamental step to take if you are (or not yet) advertising on Facebook! Concretely, the Facebook Pixel is a small piece of code that, installed on all your pages on your site, will allow you to enjoy 100% of the power...
The 5 ad formats to use with Facebook Ads to sell (supporting examples)
If you're advertising Facebook or planning to launch your first campaigns, then you've come to the right place. With 3.14 billion active accounts per month (yes, that's a lot!), Facebook is THE platform to reach your target and sell your products and/or services. In...
POWER5: Facebook’s 5 promises to boost your advertising results
Did you know? Facebook owes its profitability to a single factor: its advertising platform. In order to always increase the profitability of its advertisers (so that they continue to invest), Facebook has created its POWER5: 5 essential tactics to boost the results of...